Virgin Money Giving was created as a not-for-profit business by Virgin Money.
Well, Virgin Money’s ambition as a business is to make everyone better off. That means looking for ways of doing things that benefit customers, staff, shareholders, business partners and the community.
It’s about looking for the win:win, trying to do things that are good for business and good for someone else at the same time.
The idea to launch Virgin Money Giving came as a result of Virgin Money’s sponsorship of the London Marathon. Having taken a look at how runners raise money, it became clear there was a better way of doing things. One that would help people involved in all sorts of fundraising activities – and make everyone better off.